Dior Watch the colors of the whole doctrine of luxury

Watch Traveling Report: Dior in French means "God" and "gold" of the portfolio, the legendary name from the Second World War, was born in 1947, since, like a bomb into the French fashion industry, not only visual or wearing shock, but after the whole of the development of fashion history.

Dior, the passion of women half a century interpretation of dreams, to create fashion myth; now, the new Dior is leading the spirit of modern women - sexy, confident, passionate energy, fashion charm!

Mr. Christian Dior is the traditionalgarmentof modern functionalism into the process of innovation, the most important designers. They create the "H-Line", "A-Line" and other cutting profile until today, is still a profound impact on the design concept of many modern designers. Dior brand has become synonymous with top quality, leading the fashion.

While the watches, but also a unique ornate style, shining with bright light.

That reflect the core values of people - designers

John Galliano, Mr. Dior fashion inheriting the glorious history, Galliano's first fashion show to cause a sensation. Since he took over as chief designer of Dior, Dior is endowed with boundless energy, his ideas are downright genius in the design as inspiration for the Dior often have an incredible passion.

Adhering to the enthusiasm of John Galliano, bold, mysterious DNA, Dior watches will be the ultimate luxury and contemporary art for the perfect combination of stunning in yourjewelrycan have such a refined form, one side full of mystery!

John Galliano's muse is Dior watch the birth of an unprecedented, unlimited charm, the mysterious charm of the unique soul: Christal fine jewelry watch.

Crystal diamond watches, Dior Christal is the embodiment of luxury and creativity, in a perfect expression of refined perceptual world, everything is in bloom in the wild, sparkling diamond dial is carved the Legends of the soul hot, John Galliano to the conqueror attitude to give the time a new look, not the spirit Jie dial in bright overflowing extension.

John Galliano, bold and assertive style, endless charm and street fashion, perfect to meet the Dior Woman in the third era of avant-garde design ideas, achievements distinguished moments.

Victoire de Castellane, who was born in France a noble family, childhood has been shining gem Passion collections of jewelry designer, Dior's first ever chief senior jewelry designer, jewelry design and fun inspired clothing, Dior, Mr. ideas, fairy tales and childhood memories. Victoire De Castellane fun and imaginative design of the traditional jewelry styles, and bring it to the poet's inspiration. Her feminine, sexy, unique series full of passion, full of love of life.

La D de Dior Maserati series, inspired by the Mitza Bricard, Christian Dior muse of Mr. goddess. Victoire for the first time a bold extension of the classic Dior leopard, so La D de Dior presents a unique romantic elegance of another wild looks; also took the life of the legendary Mr. Christian Dior, and their muse goddess Mitza, To the highest consideration.

Charm wrist token - Dior Watches

Today, the watches have become an important core Dior brand, which reflects the professional watchmaking and fine jewelry perfect fusion of technology and design innovation beyond the bold, exotic materials with sophisticated materials, fine craftsmanship in jewelry inlaid, Dior inspired the world is always full of surprises and mystery, people fascinated by the beauty in the fashion and the valued interpretation.

Dior fine jewelry luxury watch debut, so whether it is in the image of Christian Dior, marketing and the media are playing an unprecedented vitality.

Dior know thatwatchescan only be given life to heritage.

Attached a "Dior" in the heart

Unique technology, cutting-edge technology

Since its inception in 1975, Dior watches Swiss watch technology with its unique quality has always been the timer. Each watches have to undergo the most stringent production and control procedures, and has "made in Swiss" label guarantees.

As LVMH Watch & Jewellery Company - the world's leading luxury goods Group, a part of. Dior watches have become the elite-oriented industries, especially in the center of the Swiss watch industry also has its own special watchmaking workshops. Dior creative use of unique design studio, and the latest computer-aided design, our engineers apply their skills well-designed high-end watches. Dior watches according to the most stringent quality standards, because only the highest quality components used to enable consumers to enjoy the ultimate precision and comfort: 316L stainless steel, ETA Swiss quartz movement, sapphire crystal, especially in durable clasp 10 micron 18K gold-plated, waterproof 3ATU (30 meters).

Dior watches have a two-year warranty, in each stage of production to undergo subtle strict quality control procedures. Workshop approved by the Dior-LVMH efficient after-sales service network to the user convenience.

Dior, distinct style of elegant living represented the essence of the French luxury brand.

Article Source: http://www.travelinginfos.com

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Precision Instrument of Watch

Fashion Zone Report: Yan Lu is now tied to Shanghai, to concentrate on his busyautochannel. He realized: the development needs of China's automotive media support. So half the time, people who watch channels reached 600 million, of which 200 million people pay to watch. "Well Porsche, Porsche made the old man ah bad child. He started to the public made the Beatles, and later developed a sports car. And Porsche has always insisted on its rear-wheel drive. The tenacity is my favorite. rear-wheel drive setup, manufacturing is pretty troublesome, but it has persisted. 20th century, 70 years, "golf" out of the car after the front-wheel drive make them popular. As production costs, cars only appear in millions of households in a wide range. "

"I like mechanical things - cars and watches. Really, they make me feel secure. You treat her well, he will be good to you. They are all gear, are a regular mechanical motion. And they both are very fine things. "Yan Road, like the study of these mechanical things. He put his Porsche 911 engine were all split up, and then loaded on their own. Asked why he was so crazy. "I do not understand their split, how I will lead a team? I to in a very short period of time to judge it? Engine is to determine the status of the key results the team race." Yan Road, paused, then said, " I also thought about breaking up the play to the watch. can be a tool to see the set I split wood watch was. so fine I was afraid I would catch instability. wait. "Yan Road, shyly.

It is because of Martin Braun "owl" cross and Porsche flat-six cylinder engine layout similar to the only serious way to form a soft spot for this in Germany.

"If you have 100 million, you buy a car or buy a watch?" I asked. "It goes without saying, and certainly buy a watch. Because the 100 million did not buy the car I want." "You are the Audi A6 are also several hundred thousand dollars is not it?" "Yes ah, that is just my means of transport, not what I wanted the car. a Audi, how have the money to buy, do not these 100 million. "Yan Road by no means lip service. In addition to Porsche, Yan Lu also like German cars. He said: "Everyone knows that the foundation can not Audi and other German brands - Mercedes-Benz, BMW, compared, but it is very hard the day after tomorrow. This is 15 to 20 years, its ability to develop a very strong car, a full line of Mercedes-Benz cars system it has. So I've always supported it. It is my means of transport. "

"I might go to custom. I do not like the same things with other people. I like the first or the only." Yan Road from Beijing Watch Factory ordered the newest enamel watch, also engraved with their team patterns. "Anyway, I feel pretty cool, but also brought me luck. But I usually do not wear it, I will Martin Braun. It's working good. But I certainly would not buy an antique watch. I do not like what I used to be owned by someone else. And I do not know what this man, what is the origin. "

Article Source: http://www.fashion-zone.biz      

 
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Junior Tennis Longines Dream Tour

Watch Traveling ReportLit dream, planting elegant, "Junior Tennis Longines Dream Tour" takes off. World famous watch brand Longines Longines Timing field in sport has a long glorious history of 130 years. Since 2007, Longines join the legendary Roland Garros French Open, to become its official partner. Invited to tennis legend Andre Agassi and wife Steffi Graf as the elegant ambassador, and by supporting the two charities to further promote Longines pursuit of excellence, grace, love and values. Dream of flowering season, the brand launched in good faith, "Junior Tennis Longines dream trip" activities, and full of love celebrities, and love of tennis for young people with talent stretch, sailing dreams, planting noble, caring "elegant attitude, really my personality. " Longines will also invite two outstanding young tennis players in China to 2009 French Open spectators, and with the tennis legend - Andre Agassi and Steffi Graf close interaction on a ride on clay dreams, achievements tomorrow Star!

Spring sowing dreams, energy-filled season. "Junior Tennis Longines Dream Tour" grand sail in Beijing Oriental Plaza. We all know, "elegant attitude, really my personality" (Elegance is an attitude) is a world famous watch brand Longines timeless spirit of the brand new, and for "elegant", is the interpretation of Longines - from the inside virtue and love. To enable more people with an elegant and sharing, Longines since 2007, began to work the legendary Roland Garros French Open, becoming the official partner of the noble through the beautiful tennis, assertive brand of elegant appeal . Invited to tennis legend Andre Agassi and Steffi Graf as the elegant ambassador couples, and support two charities, Longines designed to further promote the pursuit of excellence, grace, love and values.

In 1999, Andre Agassi and Steffi Graf won at Roland Garros both for his legendary tennis career concluded with a perfect, brilliant together to celebrate their victory marks the 10th anniversary of the brand and the two stars of excellence, elegance, generosity and love the common pursuit, 2009, especially in the global launch of Longines French stars of the future activities of the recruitment selection :8-13-year-old tennis prodigy rich kids, can participate in this activity through the performance of their tennis skills, it is possible to win watching matches on clay track to take personal experiences, and with the tennis Eternal Idol - Andre Agassi and Steffi Graf to play opportunities. Junior Challenge after the game, Longines and his wife will be super tennis this charity gala dinner, held in Paris. The event will encourage teenagers to develop their tennis talents and realize their dreams, this is the Longines Andre Agassi and Steffi Graf as well as efforts to promote enduring business.

Two Chinese youth will also get the opportunity of epic proportions! Select in the Chinese Tennis Association Tennis particular strengths, development potential, the overall quality of the best two young players to participate in this community Longines Highlights in the French Open.

To this end, particular brand launched the "Dream Tour Junior Tennis Longines", activities will be in Beijing, Chengdu, Taiyuan, Wuxi, Shanghai and other big cities started to promote tennis as an elegant and noble movement in China's development to encourage young people to develop their talent in this area and encourage them to be more active courage to realize their dreams. Tennis Association Junior Tennis select in from all over, all the local tennis skills of the top 20 young people aged 8-13. The Beijing Railway Station activities, Longines Ambassador elegant gold medal in men's gymnastics team members of China Yang Wei, Xiao Qin, Chen Yibing, and renowned film and television actress Tao Hong, Zhang Junning and so on, especially here Longines tennis speed zone, together with the tennis swing youth , lit with a dream, dissemination elegant. Activities by virtue of two extraordinary young tennis tennis to play in a decent ball speed area, was awarded the Longines "Dream Star" trophy, and will go to Shanghai to participate in "Junior Tennis Longines Dream Tour" training camp, by accepting a higher level of training, to their tennis dreams forward. Yang and other doubly commended the event, they said: "Tennis is an elegant sport, and pursuing Longines precise, elegant spirit of the brand a perfect fit, Longines tennis activity encourage young children to be more strong, hard, confident, the courage to dream, this is a noble way of life in culture and attitude to life. activities revealed in the generous, human caring, love is the heart of the elegant. "

Tennis Speed Zone Longines Oriental Plaza in Beijing, carried out nearly a week, in which people can enjoy the elegant charm of tennis experience. Tennis lovers can smooth the area Longines Italian tennis swing speed, precision gun by Longines measured their ball speed, ball speed over 160 km / h experience who get tennis lovely Longines Bear, or fashion tennis equipment, ball who will receive the best experience Longines signed big tennis star. The activities area, "Longines 130 years history of development of sports timing," let viewers in-depth understanding of the brand development process in the glories of memorable stories, and the brand and sports relations between close and far-reaching.

Longines has a long history of more than 175 years and exquisite technology, elegant known to the world in the field of sports timing also has a distinguished tradition of 130 years of experience and excellence. Longines Sport Collection of representative work - Longines Admiral Admiral watch, is the perfect embodiment of the movement and elegant character. Longines Admiral Admiral watch movement evoke a high state, it is a reaching ultimate perfection, precision, and elegance. Self-confidence it publicity, especially by world traveler and adventurous people advocating. Admiral series of concentrated essence of the movement, in aesthetics, accuracy and appearance are second to none. As the results of athletes in the sports arena, not just focus on that thousandth of a second or less difference between their attitude, spirit and performance of the state is equally important. Under the anti-reflective sapphire crystal glass is black, silver or dark brown dial and luminous scale. Distinctive large "12" always reflect the movement of passion, speed dial list standard scale, with date display at 6 o'clock. Design coupled with elegant and sturdy case crown and spiral case, to ensure waterproof watch 100 meters. This series of different models equipped with stainless steel bracelet or crocodile leather strap, two are equipped with triple folding clasp Insurance.

Article Source:  http://www.travelinginfos.com

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Longines watch issued across the Atlantic Ocean

Fashion Watch Trend Report: In 1933, U.S. aviator Charles and his wife even started pulling 47,000 km voyage across the North Atlantic. Driving his "God of St. Louis" aircraft to complete remarkable history of human technology legend, becoming the first non-stop over the North Atlantic after people, even more by pulling want to explore the future of Cape Verde and Brazil returned to the U.S., Wang air routes across the far north.
Even pulling in his expedition in the equipment brought in, including a Longines designed specifically for the voyage of the watch has stopwatch function. While this re-issued today a special Longines watch, named as "Longines watch even pull across the Atlantic Ocean", tribute to the memory of the aviation pioneer made the historic feat.

Completed in 1927 solo flight from New York to Paris, the first non-stop flight over the North Atlantic after the renowned Charles pull even, the booming airline was much sought after. Airlines should be required when, and even pull even with his wife, Ann began to study drawing in 1933 to explore the route over the far north. The young couple from New York to take off, flying over 47,000 km, through the new Newfoundland, Greenland, Iceland, Denmark, Sweden, Finland, Russia, Britain, France, the Netherlands, Switzerland, Portugal, Azores, Canary Islands and Cape Verde, the Gambia, Brazil and Cuba to return the United States.

While this re-issued Longines was named "watch even pull across the Atlantic Ocean", tribute to commemorate the couple even pull the journey across the Far North
The journey, even pulling a drive has decided to take the 710-horsepower engine and a powerful pitch propeller aircraft. He also brought two radio receiving device and the inflawatch life rafts to prepare forced to abandon local needs. In this journey, which they drive the plane was named Tingmissartoq, this is a Inuit word meaning "Big Bird as aircraft." Even the direction of pull of the aviation equipment including gyroscopes, gyro horizon, film standard foot, two aperiodic compass, then all those who are the most advanced equipment. And even pulling for him also with Longines over the far north of Greenland and designed stopwatch.

While this timepiece has a total of 30 minutes with a dial stopwatch movement. It can measure time up to 1 / 15 seconds, and can measure up to a 500 km / h speed tachometer. Even pulling in the flight environment experienced by a reliable timepiece in terms of aviation equipment, is a crucial safety device.

Longines to pull over the North Atlantic with specially created timing tool reflects the home of the famous American Airlines Swisswatchmanufacturer's confidence. In 1927, a timing device created by the Longines International Astronautical Federation can make a very precise measurement even pull the flight from New York to Paris time, Longines since 1919 become the International Astronautical Federation and the designated suppliers. Later, relying on experience as a pilot and navigator, and even pulling design a system to improve air and maritime navigation at the time. He joined hands Longines, even pulling the navigation watch made of his invention into practice. Combined with a sextant and a nautical almanac, While this watch can be used to determine longitude by calculating the exact location. 1933, to commemorate and even pull productive cooperation, Longines designed for an even pull across the North Atlantic voyage stopwatch.

Even the direction of pull of the aviation equipment including gyroscopes, gyro horizon, film standard ruler, compass and two aperiodic Longines
Today, Longines reissued While this is named "even pull across the Atlantic Ocean Watch", tribute to commemorate the couple even pull across the far north of the journey. While this mechanical chronograph watch, a diameter of 47.50 mm, self-winding movement. As original as it is, 9 times a small seconds, 3 times 30 minutes a total of dial. White around the blue steel silver dial pointer display time, there is a measurement of up to 500 km / h speed tachometer. Watch has a sapphire crystal and solid case, transparent case back to enjoy the movement of the operation. With a brown crocodile leather strap. While this watch with stainless steel and rose gold models. Even pulling the witness and watch over the Atlantic that accompanied the great aviation adventure timepieces, the beautiful reproduction of the present.

Article Souce: http://www.v-trend.biz

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Senior watch their favorite purchase?

 Watch Traveling Precision gears bite, carefulwatchmovement, watch the extraordinary process, a long history ... ... to have such an accumulation of high-level watch list of every person love the ultimate dream. What would constitute Watches? How to choose a senior watch their favorite? If you can watch pro ear to listen to President of the Foundation as a senior, was the numerous International respected watch brands, Mr. Franco Cologni busy pouring the voice of experience, no doubt many fans desire to watch.

Timeless classic can only

Life Style: As President of the Foundation and Watches authority in the watch industry, in your eyes what kind of watch can be defined as the senior watch?

Franco Cologni: Many people think that the more expensive price of the more advanced watches, which is a misunderstanding. Just watch the price reflects the value, not the "advanced" reflected. To define a brand of watches is high, mainly to see whether it has the brand history, brand innovation and R & D capabilities, as well as the exploration of artistic watches, clocks and watches of course, including its contribution to history. Although Switzerland has "watch the country" in the world, but is not to say something more in the Geneva SIHH Watches only on the Basel Watch Fair exhibitors in more than 2,000 exhibitors, there are about 30 senior brand watches.

Life Style: Watches for the purposes, do you think the most important in the design elements of the pursuit of what?

Franco Cologni: I think the design should always adhere to Watches is classic. Only the classic to eternity. On this basis, of course, you can also add some elements of fashion, tradition and fashion watch in the world is not senior opposition.

First understand the watch to buy the watch

Life Style: How do you view the world watches the situation in the Chinese market?

Franco Cologni: With China's economic reforms and opening up, watch the speed of market development, so we are very surprised. China has become the world's great concern of many watch brands one of the key areas. China Watch International watch brand, whether the market volume, or watch concept of consumption, compared to some Asian countries, and some distance.

Consumption concept in the watch, watch consumers in Japan and Singapore are mostly up in love to understand the basis of the watch watch, on the basis of the watch in the know before to buy Watches. Watch the Chinese consumers, may now not many can do it. For most people, their awareness of the watch brand is not high, watch the connotation of understanding is not enough. My own experience is the order form: Select a watch to select a partner as a matter of fact, not only to have the watch you like and you have the spending power, but also need your valuable wisdom.

Buy recommendation

Life Style: Do you think when you watch most consumers buy what issues should pay attention to?

Franco Cologni: I suggest that consumers do not watch ads just by leaving the impression that you go buy. Because of celebrity endorsements is, of course you know the brand culture, a good way, but as a more mature and rational consumers watch, when you select the watch must consider two important issues: first, do you know this brand's history? Second, do you know this form of technology? We can now get through many channels to accurate, rich information, such as the network. However, I do not recommend that everyone in the online order form, go to the store try them because the process is very important. Only a careful watch, personal touch, real feelings, to choose to truly meet their own personality, to meet their own aesthetic watch.

Background Watches Foundation Fondation de la Haute Horlogerie

Watches Foundation was founded in the fall of 2005, by the Richemont Group Richement, Audemars Piguet and Girard Perregaux watch three co-founded. Three founders Audemars Piguet Jasmine Audemars, Girard Perregaux watch Luigi Macaluso, Franco Cologni Richemont Group Foundation formed a supreme body - the Council on Foundations. Current President, Mr. Franco Cologni. The foundation's mission is to, in full respect and joint types of institutions Watches tab (brand watches, watch making workshops, traditional crafts master clocks), based on the watch industry in the advanced culture, innovation, research and development, marketing, system and so, the common progress, to protect and promote the healthy development of advanced watch industry.

Editor's note: In order for the reader and the watch industry experts have close contact, the first time to understand their insights on the clock, while giving the reader feel the personality of different watch brands, our team went to press Basel, Geneva Watch Fair, the Special was designed around the time of the personality questionnaire, the layout of tension which we can only eight issues published, and the remaining issues will be published later after another special edition watches.

Article Source: http://www.travelinginfos.com

Short Story about DeWitt

DeWitt, 2002 years before they released the first watches of DeWitt, had in 2005 with a difference Tourbillon Watch Geneva Watch Tourbillon Differential Acadamia Grand Prix d'horlogerie de Geneve in Prix d ' Innovation, which was attributed to the founder Jerome de Witt for the complex properties of the innovation and focus on research and firm goals.

Interestingly, DeWitt that France has with the famous watch brand, "Napoleon Napoleon" descendants of the very close relationship, they evolved through several generations of the brand, shoulder to create the most precise account of when the mission continuation of legendary figures - Napoleon's "revolutionary spirit."

During the 18th century referred to celebrity ─ "Napoleon", after his life story of the world have different assessment is right or wrong is very difficult to judge. However, as early as a few hundred years ago, Napoleon's sisters, one named Caroline Murat, she was a watch collection of fans, not taking into account the most avid collector. As for Napoleon himself, at the time of the invention also had a strong interest accrued. Today, "DeWitt" founder Mr. Jerome de Witt, the brother of Napoleon ─ King Jerome's 5th generation of descendants, by virtue of the relationship between family dynasties, coupled with his dedication to research watches, as well as for the innovation and goal in one hand and brand building, produced a set of advanced technology and complex performance in one. dewitt award-winning, and the movie "Red Cliff" Last year at the Cannes Film Festival's exclusive sponsor.

High-grade watches way up constantly acquiring more

High-end watch market, the retail price has been rising, in fact, acquiringwatchesa lot of ways, the auction is a way. Some models now on the market Rolex watch prices, the average increase about 5%. This is the imposition of consumption tax, following the TAG Heuer, Omega, radar, Cartier and Vacheron Constantin watches and some other premium brand prices one after another after another to increase the price of brand watches.

Industry insiders believe that, given the market demand for high-end watches every year to heat up, so the retail price has been rising, to the Swiss watch imports, for example, the brand has an average 5-10 percent of the price increase.

There are a lot of watches auctions at auction Session. Such as in Shanghai, the Yangtze River and Shanghai China International auction house beat and so special auction held watches. In Beijing, the Guardian'swatchauction camera introduced on a regular basis every year, as these auctions are generally together with the Guardian over the weekend launched the auction is not only a lower starting price, the final transaction price is not high.

Experts believe that auction will be scouring watches have a clear direction, first to buy their favorite not only for investment capital, also can not chase fashion, mainly to address the three major varieties: 1, antique clocks, watches and clocks manufactured in the history of those that have special historical value and process value; 2, luxury means that in accordance with the high-endjewelryjewelrydesign concept of the watch; three fashion brands, mainly referring to the brand watches sought after by buyers.

Mainland buyers seeking from the beginning with diamonds, gold, platinum watches, to the pursuit of brand-name, pay attention to a variety of new features, interesting also changing. Watch collector'scollectionfocus is usually through a cousin and then to watch the new table to the evolution. Luxury watch collection first look at the brand, followed by the function depends on the third look at material. Current trends in the new table sales table directly affects the transaction price of second-hand, also affects the luxury watch auction market. Therefore, before the bidding watches, best to look at retail outlets in the market price of the watch, while their ability to pay for an estimate.

Auction, we often see some of the special low price of watches, for this type of auction, investors must be cognizant of their place of origin, age, quality, function, style and structure and other aspects of mechanical, patience view dial , after the plate movement and case, etc., through its inscription to decide whether to buy; dial the name of the same wording with the original, there is a slightly different problem.

Lists of items with the same time is also important, such as the movement and the wheel is intact, whether the appearance of cracks, accessories are complete, accurate and so whether travel time. Once a problem, its maintenance cost is also considerable. If a Swiss Rolex 3-pin single calendar watches, sold only 2,200 yuan, because of its dial rust, shell injury, bracelet missing parts, it is not surprising, therefore low turnover.

It is noteworthy that in the event of unusual style, rare, or set with jewels, paint, enamel, and in order to issue a special limited edition watch things, even if the price than the high variety can also be concerned about.

International brand watches watches is no doubt that investment in the field of "leading role", such as Patek Philippe, Vacheron Constantin, Audemars Piguet, Blancpain, Piaget, Chopard, etc., have entered the domestic market in recent years. Experts believe that while the investment share and high price watches, but for ordinary investors, and domestic brands of watches and also has investment value.

Heritage is China's most popular series

Precision gear meshing, carefulwatchmovement, transcendence of the tabulation process, a long history of accumulation ... ... to have such a high-level watch list of every person love's ultimate dream, the Vacheron Constantin is one such watch for the countless love sought after watch brands.

A time when Vacheron Constantin boutique shops, Oriental Plaza, the grand occasion of the opening, Vacheron Constantin, Managing Director of Asia Pacific Yann Bouillonnec to Beijing, and his body exudes the same charm of this brand. Reporters interviewed him will remember him are the French pair of eyes full of charm, his love of sports bodybuilding figure, of course, his wisdom and incisive language, both the Vacheron Constantin, or the life of the watch since he have some insight.

From the man's "lover" to judge his taste

Life Style (hereinafter referred to as L): Men have a soft spot on the watch, what do you think the relationship between man and the watch?

Yann Bouillonnec (hereinafter referred to as Y): the watch is not a man simple decorations, watch a beloved friend is not only a man, a confidant, even as his lover, to see what he appreciated the "lover", usually you can judge a man of taste. Probably because a habit, in some occasions, I would unconsciously to other people's wrist watch, for example, like the moon phase watchs of men, often have a sentimental heart, but like chronograph men often focus on efficiency like to bring the thrill of speed. I myself would not choose diamond studded watches, I focus on technology, will choose a more introverted, more full of style.

"The Lover" is her charm variability

L: In your eyes what kind of watch can be described as "perfect lover"?

Y: The reason why people are fascinated by the lovers as they always good at changing his image, it is interesting that you continue to claim against the United States. The watch is so perfect in my eyes must have a changing watch aesthetic. In particular, it must be a style suiwatch for many occasions to wear - wild does not mean a lack of personality, the contrary, in my view, precisely because both wild section in itself a variety of characteristics, such as passion, enthusiasm , the pursuit of art, calm ... ... on various occasions, she can express a different aesthetic.

Watch and golf have emphasized precise

L: You like to play golf, you feel like with this watch Vacheron any common characteristics?

Y: I start from the 10-year-old system of learning golf, more than 20 years since the "higher" age. Play golf must adhere to, fine, input, patience, can only create a good result. In order to create a watch Vacheron do the same, barely visible to those parts assembled into a sophisticated watch, if the lack of precision, like a golf hole total is not the entire effort will no meaning.

Tab is the same as running a marathon a long hard process

L: the experience of running a marathon to your daily work What Enlightenment?

Y: Marathon Challenge is the limit of human endurance and psychological endurance. Tab is also a long and arduous process. Aura's apprentice needs a 5 to 15 years to become a watchmaker, and became a watchmaker in the following watch they need to make each piece a very long time, spend enough effort to ensure the quality of the watch. This indicates that the birth of a watch, hiding behind the hard and pay as much effort as a marathon on the track.

Heritage of China's most popular series in

L: store in China, the present what products are most popular with consumers?

Y: Vacheron Constantin watch each one, there is a very complex process and superior technical requirements, no small parts, must go through a lot of procedure, to ensure foolproof, we've created not only a timer, it is a wrist of art. So, in my eyes, Vacheron Constantin each series of products are a classic, but, perhaps because the Chinese people in the aesthetic, cultural, both prefer relatively restrained things, so now in China, the transmission range of sales the highest, the most popular.

Good watch like a real man appeal

L: You thought of Vacheron Constantin's what the wearer should look like it?

Y: Vacheron Constantin, many series are suiwatch for many occasions in the watch, you can wear a formal dress wear, refined elegance, you can also leisure wear, fashion, stylish. However, his master must be very character, because the watch itself is a very strong personality, lack of personality of the person wearing it, will be overshadowed by the watch, while individual people can wear it more publicity personality.

Be a shine woman - Zenith

Following the Baby Doll Series and Queen of Love sweet love family great success in the global market, the real power when it introduced the new 07 Glam Rock "Charm Series" Lady, distribute elegant femininity. She is an independent self-confident urban women tailor-made, once again confirms the true power of the brand when the spirit: creative daring, exquisite workmanship, the fashion sense with the perfect combination of timeless value.

Star Elite Elite 68 watches with thin self-winding movement, 9 o'clock second device design, 37.5 mm diameter case, to create a simple and elegant, elegant Smart watch. Diamond is attractive given 07 Glam Rock series watch shines charm. Digital scale set with 12 rare and exquisite black diamond and 15 white diamonds, 11 Xingzhisuipian such as the Milky Way flows. Dial in black and white is timeless color label. Black models, such as the vast night sky, deep serenity. Silver models, such as the dazzling day, resplendent. Watch decoration Yiling diamond ring heartAction. Each have two pieces of white diamond surrounded by black diamond, total weight 2.5 kt. Luxurious qualities to bloom quietly elegant low-key manner. On the case back through the sapphire glass, automatic mechanical movement when the real power from the diamonds in light and shadow, turned out to Switzerland's topwatchmanufacturers of traditional values dripping play.

Half a century, developed by the Swiss watch manufacturer "double insurance" system, the acronym "DS" has become a Certinawatchesmark trusted. Today, the Himalayan range of new generation in 1960 with the launch of the first generation of DS watch the same rigorous quality characteristics. Zoran does not group the classic sports style, subtle Hyun move the "call-back style," inspired and simple, stylish design make this new type of automatic watch shine. The performance of its unique style will allow all precisionwatchesare hard to resist the temptation of connoisseurs.

First time in 1959 Certina DS "double insurance" concept, a vibration component will strengthen the case, sapphire glass and a special focus on turn stem seals, crown and case back cover of the mechanism. This year also marks a series of scientific and sports activities for the purpose of exploration started deliberately in an extremely harsh conditions on this new timer for testing. In 1960, the first Certina DS watches with Swiss climbers boarded the Himalayan peak Dhaulagiri (8222 m), successfully proved that he was very superior performance under adverse conditions.

The Story of Chanel

Chanel Coco Chanel, founder of formerly "Gabrielle Bonheur Chanel", Chinese name: Gabriele. Cocoa. Chanel, born in 1883 in France Auvergne. She was six years old when my mother passed away, leaving her father and four more brothers and sisters. Since then, she was brought up by her aunt, a child admitted to convent school, and there learned first-hand sewing skills. In that year she was at twenty, that in 1905, she became a "cafe singer", and from the list "Coco", in different karaoke and coffee shop musicians living. During this showgirl career, Coco make the two longtime customers have become their lover confidant, a British industrialist, the other a wealthy military officer. Make a rich have the means to make Coco opened their own shop child.

In 1910, Coco in Paris opened a millinery shop, With exceptional sewing skills, sewing up a simple and engaging and another top style hat. Two of her friends and for her many celebrity guests introduced. At that time the ladies are tired of the fancy trim, so simple Chanel hat to them as if Oasis is generally cool. Just one year, the business steadily increased, Coco moved her shop child temperament fashionable in the Rue Cambon, Chanel since this area is still the headquarters of the base. Coco hat can not do the fashion industry to meet the ambitions, and she into Haute Couture field. In 1914, Coco opened two boutiques, influenced the far-reaching declaration fashion brand Chanel was born.

Into the 20's, Chanel designed a number of innovative models, such as tricot sailor dress, little black dress, bottles and other leading sets of clothes. Moreover, Coco made inspiration from men's, women's add a little man named for the taste of a women's over-year change Gorgeous gorgeous fashion. For example, a suit Blazer joined the women's series, they have put women's pants. Do not forget, in the 20's women only wear skirts. Coco This series brings the history of creation as a major revolution of modern fashion. Coco unique fashion aesthetic views and a rare talent, so she made a lot of poets, painters and intellectuals. Abstract of her friends have sent master Picasso, French poet, director yet. Jean Cocteau and so on. 1:00 romantic elegance, fashion and art in France is the golden period of development.

In addition to fashion, Chanel was also released in 1921, Chanel No 5 perfume, actress (Nicole Kidman as spokesmen of the No 5 perfume bottle is a very Art Deco taste of the bottle. This is the first history of the designer perfume bottle. The "double C" logo has become a Chanel perfume bottles of history that the most profitable product, and time on the promenade in Hengyuan eternal, so far the official website of Chanel is still focused on promoting product.

Thirty or forty years, the outbreak of World War II, Coco Chanel store her son off, and love of the Nazi officer fled to Switzerland. In 1954, Coco's return to France, Chanel make a comeback, with her usual simple natural women's style, quickly re-captured a female public Bali Shi. Short thick wool coat, bell-bottoms and so are the works of the postwar period Coco Chanel. Or just say the post-war Chanel style has remained simple and you Lai, Multi-grid or Nordic Tartan Geometric Print, and often spend tweed made clothing, comfortable and natural.

Or another may be mentioned, after the death of the Coco Chanel (died 1971), the German designer Karl Lagerfeld to become the soul of the brand Chanel. Since 1983, he has served as the chief designer of Chanel, the Chanel fashion towards another peak. There may be an interesting place worthy of mention is the brand created nearly nine decades, have never had such a men's, until the autumn and winter 2005/2006 series was made just a few pieces of men's market.

Chanel lives are not married, she created a great fashion empire, while pursuing what you want lives in which their own is the best example of female autonomy, Yeshi understand the feelings of the most fun of Xin age women. She and the British aristocracy ETIENNE BALSAN from, other funding to open her first millinery shop, while another ARTHUR CAPEL the investment to open fashion stores; her travel with the Duke of Westminster, inspired to design the first tweed suit materials; Every man in life are the source for creative, she is not simply lucky, but very hard and serious work! Even until the age of 70 are still return her serve,. Chanel Group in 1983 by Karl Lagerfeld as fashion director, but so far every quarter as new products are still the spirit of Chanel design.

Chanel's death, in 1983 by the design genius Karl Lagerfeld (KARL LAGERFELD) succession. Karl Lagerfeld has a free and easy design of any state of mind, he always incredible to feel two contradictory unity of works of art in the design, not only bold, yet dignified, both French romance, humor, another German rigorous and sophisticated. He did not change the shape and the preference of the color line, but he can understand the design from beginning to end to the "Chanel" in the pure style.

Both men, with a strong element of sports clothing (Jersey suit), two-piece tweed suit (Tweed), breaking the old values of artificial jewelry, with a strong feminist color camellias totem, or Marylin Monroe in the bed only wearing - Chanel No.5, Chanel challenge the old system often create new fashion. Ms. Chanel's most useful special feature is the gorgeous, her inspiration from life around the acquisition, especially in love. Unlike other designers ask others to meet their design, Chanel offers a liberating sense of freedom and choice, to costume design mainly from the male point of view the trend of female beauty into the autonomous stage of performance. Abandoned the tight corset, whale bone hoop skirts and long hair, to promote shoulder-style bag with fabric suit, Coco Chanel single-handedly dominated the first half of the twentieth century woman of style, attitude and way of life, a simple and comfortable luxury new philosophy As she said before his death: "the opposite of beautiful is not poverty, but vulgar."

January 1971, Coco Chanel died at the age of 88. The main current Chanel designer Karl Lagerfeld at the helm in 1986, he was careful interpretation of the new approach, luxury, and never faded spirit of the popular Chanel. The Swedish and German descent has always wearing big black sunglasses devil's designers the most praiseworthy of the Department is the same as he and Coco Chanel, full of talent but the blood flow of the deviant. After taking office, he will dress skirt cut in the first quarter break, with bright exaggerated fake jewelry, stunned the fashion industry, will also be Chanel momentum in the past 20 years, a new horizon.

"Chanel represents a style, a timeless style", Chanel women describes their design, not constantly thinking about what to do next, but rather ask ourselves the means of expression that way agitation will never stop. Ms. Chanel confident enthusiasm into the spirit of these shares for every one of her design, Chanel become a very personal style with the brand.

Chanel's design with a distinctive personal touch, her pursuit of freedom but the love of man; her independence, but there are full of powerful femininity. Her home - French central Auvergne - the terrain is full of extinct poor areas, 70 years old she has described himself as "Auvergne's only active volcano is immortal"; now look brand new faces pop complicated industry, Chanel is still a fashion never die of active volcanoes.

Swiss Watch Brand Certina

One has a 119 year history of "high cost" of the Swiss watch brand

Swatch Group under the Certina brand, founded in 1888 Ruishigelun, Adolf and Alfred Kurth brothers founded in the early days of the brand with excellent quality and durability as the brand's core principles. In 1959, Certina DS welcomed the concept of double insurance, has become a landmark in the history of its development. Shock suspension movement, and strengthen case, sapphire watch glass, handle axis special O-ring, a special crown and case back cover of the structure was greatly improved automatic winding watches, waterproof and shock level, the consolidation of the snow in one fell swoop sodium iron brand in waterproof, earthquake and durability of excellent quality.

As a Swiss sports watch brand, Certina since the 20 century, 70's, began to participate in the many cutting edge campaigns in history, he also hosts a number of success stories of outstanding athletes, such as the generation of boxing champion Muhammad Ali, Moto GP's Person of the Year Mike Doohan, Alex Crivillé, Petter Solberg and Sete Gibernau, etc.. Sauber Petronas Team in 2005 as a full partner, Certina brand entered the F1 Championship. In 2006, then a BMW Sauber F1 Team's official partners, global, and successfully invited talented driver Robert Kubica as the official brand ambassador to further deepen the partnership with the F1, and then lay in the Swiss mid-range brand in sports leadership .

As a leader in the Swiss mid-range sports watch Certina always approachable price, and strive to provide the best quality products. Titanium alloys, 316L stainless steel, sapphire crystal glass and the famous Swiss ETA movement, double the insurance system and the Swiss watch brand symbol of quality, combined with the market retail price of RMB 2,000-10,000 irrefutable interpretation of the brand of "high cost" in characteristics.

Has been Certina movement committed to the core of the design style, the continued integration of such modern, elegant, classic and other new elements to create a strong campaign-style DS Action , C-sport , DS Cascadeur , with modern flavor DS Podium , DS First , and elegant, the classic representative of DS Prime , DS Tradition , and New Classic and other highly regarded for the general consumer products.

GUCCI history of international brand Kingdom

The company was founded in 1921, this year marks the Guccio Gucci just return home from overseas work experience in the Italian lessons, and in the opening of its first shop in Florence. Mainly to the sale of handicrafts made with superior leather goods in Florence. In a few years, Florence shop attracted many international customers with unique tastes, driven by the unprecedented success of Gucci's rapid expansion, and in 1938 opened in Rome's Via Condotti store. At the same time, Guccio Gucci founded the Azienda Individuale Gucci, 1939 was transferred to named Società Anonima Guccio Gucci. At first, Guccio's son Aldo, Ugo, and Vasco have a small portion of the company's shares. The fourth son Rodolfo was later to give up their career to join the family business. Guccio Gucci's death in 1953 coincided with the most prominent companies in the era of stores all over overseas, Gucci products have become global celebrities favorite. Sixties and seventies, the company began to experience difficult times, the situation is worse in the early eighties. Rodolfo Gucci as the company's chairman just put the business for a short time transferred to his son Maurizio, and Maurizio also started to restructure the company's business plan.

In 1989, Investcorp SA Bahrain as a base, but also business located in London and New York banks, Aldo Gucci and its descendants acquired 50% Gucci shares held, and Maurizio Gucci continued to own the remaining 50 % of the shares and continue to manage the company's operations. Four years later, in August 1993 when Gucci's business is in high-risk period, Maurizio Gucci decided to all of the remaining 50% stake sold to Investcorp, and officially left the company. As good at using internal resources, Gucci in a short period of three years begins with the face of adversity to recover. Domenico De Sole and Tom Ford is the company an important transitionfigure. De Sole in 1984 began managing Gucci American Inc., He is very familiar with the internal operation of the company, and in 1995, Gucci Group NV has been appointed as Chairman and Chief Executive Officer of operation. Tom Ford were appointed as Creative Director, Gucci and re-positioning.

Since the 1994 and 1995 financial data show strong revenue growth and future financial expectations, in October 1995, Investcorp decided to Gucci's 48.2% stake in New York and Amsterdam Stock Exchange, first degree offering a great success. Investcorp in 5 months 51.8% of the remaining shares will be listed, complete reduction to the hands of the Gucci shares, the ownership of Gucci into a decentralized company. November 24, 1997, Gucci Group acquired the leading internationalwatchmanufacturer and distributor of Severin Montres (now known as the Gucci Timepieces). Severin Montres Gucci franchise with over 23 years.

Gucci's success has finally been officially affirmed in 1998, the company received from the European Business Press Federation (UPEFE) selected from the 4,000 companies in the "European Company of the Year". Gucci This award reflects the excellent economic and financial performance and strategic deployment of companies rich and superior quality of management. March 1999 Gucci began to plan its strategic alliance with French background, Pinault-Printemps-Redoute (PPR) alliance, PPR also invest 290 million U.S. dollars in exchange for 40% of Gucci shares. This strategic partnership.

In the same year, Gucci Group NV also acquired Yves Saint Laurent and the Sanofi Beauté (later known as YSL Beauté). Yves Saint Laurent Beauté produced valuable not only to the famous perfume and cosmetics, including Opium and Paris fragrance, such as Roger & Gallet brand, also owns the franchise of a series of perfume brands such as Van Cleef & Arpels, Oscar de la Renta and Fendi. In 1999, Gucci Group NV also acquired a luxury shoe company Sergio Rossi, Italy 70% of control. In 2000, Gucci Group continued to expand its business through the acquisition of the same year in May the acquisition of Boucheron-one of the world have the most long history ofjewelry, watches and perfume brands. December the same year, Gucci Group acquired the British fashion brand Alexander McQueen 51% of global shares, but also the acquisition of its headquarters in Geneva, the success of business in the U.S. marketwatchmanufacturer Bédat & CO. In 2001, Gucci Group continued strategic acquisitions. Wei Qincha and in Italy (Vicenza) in the famous leather goods company Bottega Veneta signed the agreement, the Company acquired the 66.7% (later increased to 78.5%) of the controlling stake. Soon after, the Group announced an agreement with Stella McCartney, Stella McCartney and common development to a global brand name, and to focus on sales of brand-name women's clothing and accessories based. Most recent acquisition was July 6, 2001, is another French fashion brand Balenciaga. Gucci Group acquired 91% stake in the brand, and designer Nicholas Ghesquière holds the remaining stake.

With the Group in the high fashion industry management knowledge and experience and the attractive strong force, Gucci Group continued the expansion. To further enhance the Group's operating efficiency, in addition to Gucci brand, the Group is focused on restructuring and re-launch some of its brands. In fact, Gucci Gucci Group has been in the leading role to play, and its turnover in 2002 of more than 15 billion euros, while the Group's total turnover of 2.5 billion euros.

After 3 years, Gucci Group culminating in September 10, 2001 agreement with the French group LVMH, which need to completely give up shares of Gucci Group (LVMH in 1999 to all shareholders in the absence of open and fair to the case of the prospectus to try to win a controlling stake in the company.) Under the agreement, PPR committed to ensuring that all shareholders in March 2004 to $ 101.50 per share, shares of Gucci Group sold the Euro (the latter due to earnings per share of $ 13.50 in the relationship between the Euro and the next, PPR sold shares in the share price down to $ 85.52 .)

Top-brand Products That Work of Art

Ballon blue de Cartier series diamond-studded platinum medium-sized wristwatch. Rhodium-plated 18K white gold diamond-studded case. Rhodium-plated 18K white gold crown inlaid grooves a cabochon sapphire. Check dial silver cream paint, 12 black Roman numerals. Blue steel sword-shaped hands, sapphire crystal mirror. Rhodium-plated 18K Gold Bracelet, 18K White Gold Rhodium three folding clasp. Cartier 076 automatic winding mechanical movement. Water depth of 30 meters. Case diameter 36.5 mm.

Ma did not have - China's first private museum has acollection ofhomes. Most people know that horses are not all collections of ancient porcelain and furniture, but less well known is his collection has also been pocket watch, clock and the old camera, and even he still did great eight cameras.

Ma said that he likes something with industrial colors. He has bought many antique shops in the trust table, then call on the name does not light map look good, and fro bought a dozen, and then I is a good brand, like Rolex, Chopard and so on. Mr Ma said: "table this thing, the original function of a start it is time. Dang change lives when it Zhujianyanbian Cheng Fei necessities, to start as Gao Pinzhi direction, and that is whole watchesindustrial development. Xianzai, Table is a social status symbol, is a comprehensive intellectual and financial resources of many people crystallization. "played so many forms, not all horses in retrospect, that three questions watch the most fun. Even the "Q" word used in this art, let alone playing one day.

Ma did not have practical experience to the "book, house of gold" the mood. He because Chinese culture has a strong interest in art, and be well-read poetry and literature will be allowed to spread from then on scouring the countless baby. Even today, horses are not all still love reading. House furnishings are all designed by him personally, furniture materials are pear.

But Ma is clearly not attached to the watch he is so obsessed with porcelain and antique furniture. Now, wearing only his wrist Cartier's latest Ballon Blue. Ma did not say: "when I was younger, I like watches, like pondering. At that time, Dongsishitiao head for the corner of a repair table old master can help me repair a lot of gadgets. Switzerland's something in his hands there is no problem . I play the table but rarely wear a watch. a lot of table 1, raising his hand, the crown will Ge to the back of the hand, very uncomfortable. Later, I simply no longer wearing. "Ma paused, looked at the wrist watch. "This is why I wear this watch reason. Cartier blue balloons very clever design. It cleverly hidden crown, round dial set with another round in the crown of the small set of great circle in round. I admire their designer, can such a classic round design in innovative ways. classic stuff is hard to make breakthroughs. In addition, the details that the beauty of it. it's dial, digital, pointer, or even watch the colors, textures, etc., are carefully fine. I really appreciate.

Montblanc watch with the "core" manufacturing

In 2008 on the Mont Blanc, it is a memorable year, Montblanc launched its first self-made chronograph - star Nicholas - Kai Shi single button chronograph, timing technology to the invention of the famous watchmaker Nicolas - Kai Shi tribute.

SIHH2008 period, Montblanc hosted a grand party to celebrate this significant moment of the brand. In the Montblanc CEO Tony Lu Ci (Lutz Bethge) Introducing the first movement when the original home-made time to Cikuan movement parts for the prototype model from the canopy come down, people have deeply understood the Mont Blanc in the professional watch the determination and confidence.

Star Series Nicholas - Kai Shi single button Chronograph

Timing technology to the father of Nicholas - Kai World named the World in 1821 inspired time invented the mechanical system. Montblanc MB R100 movement self-assembly, with two winding drums, power reserve 72 hours, exquisite workmanship movement, sapphire crystal glass watch back by showing off no doubt.

Women star on the diamond chain with automatic gold watch (white)

Watch diameter of 36 mm, bezel and lugs of mosaic inlay 104 Top Wesselton stepped cut diamonds; shiny mother of pearl dial is like a deep night sky, 9 to 12 o'clock between the moon phase display. Dial a star diamond just a piece of moon and stars and the moon phase diagram; dial 80 diamonds inlaid edge; 6 calendar plate outer ring is also the location of 24 diamonds mounted to form a ring flash ring.

Star 4810 self-winding chronograph

Basic hours, minutes, seconds, three-stitch, 6 o'clock to the calendar window display, coupled with luminous Roman numerals, and Jane Lilly silver dial down the composition of unique character. Dial decorated with engraved Montblanc star machine pattern, with different angles of light refraction, Star of David shaped patterns like waves in the scattering out of the Guanghua, capturing a second of precious.

Montblanc "Villair 1858 Series" single-button chronograph enamel (top)

U.S. resistance to China to commemorate the 150th anniversary of the watch factory specially introduced for the dial within these new methods of firing enamel filling and assembling the last batch of 16.29 or 13.21 timing movement, sapphire crystal glass watch through the back, can see movement splint The gold-plated Minerva Villeret (U.S. resistance to China Villair) lettering; crown inlaid with mother of pearl Montblanc star logo.

Montblanc "Villair 1858 Series": large zero seconds watch (below)

Zero seconds watch series (Les Secondes au Centre Retour-a-Zero) assembly of two new R & D movement, to commemorate the United States and the 150th anniversary of anti-Chinese watch factory is specially introduced to represent the "anti-China U.S. technology advanced tab The "milestone. Back through the sapphire crystal glass watch, see the movement of gold-plated plywood Minerva Villeret (U.S. resistance to China Villair) lettering.

Elegant silhouette diamond ladies watch

43 face patent star cut diamond, the most perfect Star of David-shaped appearance. Mother of pearl dial with a 0.1088 kt diamond as the center of star, such as wave-like pattern from the 482 star-shaped diamond set into the top Wesselton (1.824 kt), has been extended to the outside case and bracelet 18K White Gold The effect both thought it pleasing to the eye; a star within the crown is heavy .055 kt diamond.

German watch here! On the classic Lange

German precise and exact technical process for many years the world-famous, in our understanding of theautomotive, electrical and other German brand of charm, the A. Lange & Sohne will be derived from the classic watch, Saxony, Germany, since the end of Gela Su 8476 km outside the town to the big Shanghai - a time when Langer first store opened in Dresden, Germany, after a few months Lange Bund 18, Shanghai store opening. This is the first overseas store Lange.

All along, the Swiss watch has practically become synonymous with the hearts of his advanced tab, but in fact, the German origin of the watch industry is also deep, with the Swiss watch this enough to fight the Chamber, but by the history of World War II because, once pause dissipated.

Dresden in 1845 by the watchmakers Road Fulang Ge-created brand Lange watch, pocket watches were Lange already built superior quality, and today, this watch is extremely rare at auction in both the asking price will be very expensive. In 1898, Kaiser William II even came to the watch ordered the noble Lange watch, visit the Ottoman Empire, as presented to Sultan Abdul Hamid II  gift.

But after World War II, Lange family business was the East German government confiscation, Lange found the name no longer on the dial; For this reason, trademark Lange pocket watch engraved with thecollection ofmore legendary family circle . Until 40 years after German reunification, A. Lange & Söhne watch factory grandson Walter Lange, founder of the ancestors of the family business side was rebuilt, and this tradition of a brand new life. Meanwhile, Lange watchmaking precision once again boarded the leadership to counteract all the famous Swiss luxury watch brand.

Reborn in 1994 after the launch of the first watch - the flagship series of eccentric LANGE 1 stunning design of the dial design has become a model, have been a number of international awards, equipped with the patent large date display, dual-barrel, three days of power reserve. When the LANGE 1 initial appearance, the famous Grand Lange also debut the calendar window, the general devices than the traditional big four times, reminiscent of John Kerry Sidi in 1814 in Germany Lesi Deng produced for the Semper Opera House digital clock for 5 minutes.

Now the factory's strict watch arts masters are hand crafted to create a solid gold or platinum case, are equipped with advanced self-movement, 25 different full range of movement, more than 470 employees manufacture about 5,000 a year just watch factory. Lange watch continue to reflect a new generation of good design and texture, inspired by thewatchpocket watch history of the famous Lange, including untreated German silver refined in Gela Su bottom 3 / 4 plywood, hand-engraved balance bridge deck , blue steel screws and K gold sleeve, and the use of anti-wear gear ruby bearings operating at constant drive to maintain stability.

Lange watches are each equipped with a special movement, square inch of space in nearly a thousand pieces of used parts, and almost all the movement parts are finished in the factory-made, and even the decorating process requires the tools and Accessories are factory to manufacture. Plate, bridge plate, levers, springs, gears, watch all the parts are hand crafted by the masters, and then to create works of art like the polishing process - even if it is hidden in the movement of the parts. And every one of the balance wheel deck Yiyi hand-carved. All movements have to undergo a second assembly, for the first time a five-position adjustment after assembly test, and then re-open, clean each part again, and finally a true blue steel screws to complete the second assembly, and in the factory After several weeks of precision test.

Which, DATOGRAPH returned Chronograph, TOURBOGRAPH "Pour le Mérite" (101  limited edition, set tourbillon, returned to timing devices and sesame chain drive system of three complex functions in one), and LANGE 31 (with up to a month power reserve and a constant force escapement, to ensure swatch power delivery average) are the most representative Lange watch masterpiece.

In 2000, Germany's most traditional form called the Lange factory was acquired by Richemont, although the smallest of the group watch factory, Lange was among the most advanced luxury watch brands. The Lange's business plan today one of the most important is to enter the Chinese market, Chief Executive Officer Lange Fabian Krone said in the interview: this year, will be in Beijing and Hong Kong to open two other stores.